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Maddelein Marketing

Maddelein Marketing

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success stories

You created a monster… 5 reasons why nobody likes your customer success story

Wrote a customer success story and got crickets instead of applause? You probably fell into one of these 5 common traps. Here’s what goes wrong, and how to fix it.

How to prepare for a case study interview with your customer

A customer interview can make or break your case study. Discover 5 practical tips to prepare properly, from research and briefing to choosing the right recording method and location.

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Drop me a message at
kristof /at/ maddelein.com

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