• Skip to primary navigation
  • Skip to main content
  • Skip to footer
Maddelein Marketing

Maddelein Marketing

Copy & content for B2B and technology companies

  • Messaging & copy
  • Content strategy
  • Campaigns
  • Training & workshops
  • Blog
  • About
  • Contact

Blogging

My John Coltrane approach to productivity

What can jazz legend John Coltrane teach content writers about productivity? Three simple habits — organizing your time, your mind, and your writing process — that turn output into inspiration.

How to come up with topics: 23 ways to fill your editorial calendar fast

Running out of blog ideas? Your business isn’t too boring for content, you just need better sources. Discover 23 practical places to find topics, from customer calls to keyword tools and beyond.

5 things DBC Pierre taught me about content writing

DBC Pierre’s book on writing isn’t your typical craft guide, but it’s packed with lessons for content marketers. Here are 5 takeaways on fear, routine, and punching through to great content.

Footer

Work with me

Messaging & copy

Content strategy

Campaigns

Training and workshops 

Let’s talk!

Drop me a message at
kristof /at/ maddelein.com

Or connect with me on LinkedIn

Copyright © 2026